Score yourself across 5 channels. See exactly where you're strong, where you're leaking, and what to fix first.
You appear on page 1 of Google for your main service + location
Your Google Business Profile is complete, verified, and has recent reviews
Your website loads in under 3 seconds on mobile
You create content targeting buyer-intent keywords each month
You track organic search rankings and traffic on a monthly basis
Your homepage explains what you do and who you help in one sentence
Every key page has a clear call-to-action visible above the fold
Your site is mobile-responsive with intuitive, easy navigation
Customer testimonials or case studies are prominently visible
You track conversions — form fills, calls, purchases — with GA4
You post consistently (3+ times/week) on your primary social channel
Your content generates genuine comments and shares, not just likes
Branding — logo, colours, tone — is consistent across all platforms
You respond to comments and DMs within 24 hours
Your social bios include keywords and a clear link or CTA
You have an active email list of at least 200 subscribers
You send at least one email campaign per month
Your average email open rate is above 20%
New subscribers receive an automated welcome sequence
Your emails drive measurable clicks, traffic, or sales
You track ROI on every dollar of ad spend with real attribution
Retargeting campaigns are active for website visitors
You test at least 2 creative variations per campaign
Your cost per lead has been trending down over the past 3 months
You have a dedicated, planned budget allocated to paid advertising
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